020 0333 0174

Overcoming Objections Sales Training Course

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Stiff competition and economic difficulties are just two of the various reasons that make it harder to close a sales deal. Learn how to overcome sales objections and turn them into sales opportunities by attending PD Training’s Overcoming Objections Sales Training course.

After this training course, you will have learned: the different possible objections, the different strategies to overcome objections, factors contributing to customer objections, how to dig up the "real reason" behind objections, how to deflate objections & close the sale and much more.

This comprehensive course is now available in London, Birmingham, Leeds, Glasgow, Sheffield, Bradford, Edinburgh, Liverpool, Manchester and UK wide.

Please click the In-House Training tab to receive a free quote for courses delivered at your preferred location.

Overcoming Objections Sales Training Course
Course Outline PDF icon Download Overcoming Objections Sales Training Course Outline
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Learning Outcomes
Course Outline
In-House
Training

  • Learning Outcomes - Overcoming Objections Sales Training Course

    By the end of this course, participants will:

    • Understand the factors contributing to customer objections
    • Define the different objections
    • Learn how to overcome objections with a set of specific strategies
    • Practise the different strategies for overcoming objections
    • Learn how to dig up the "real reason" behind objections
    • Learn effective techniques for deflating objections & closing the sale
    • Gain the confidence to handle objections and sell more
    Duration: 1 day course
    PD Training customer feedback infographic with average of 9 out of 10



    Reviews

    Overcoming Objections Sales Training Course Reviews:

    Very impressed with what I learnt from the day. Scott was awesome & I enjoyed the day so much. Helped me out in so many ways that I am really looking forward to the next session. Have already put some of the skills Scott taught me to work.
    Public Class Participant

    More happy clients




  • Course Outline - Overcoming Objections Sales Training Course

    Download Overcoming Objections Sales Training Course Outline

    Foreword:

    Everyone who works in sales will run into sales objections. From retail employees on the sales floor to sales executives, people at every level of the business need to learn how to overcome sales objections. With the right training, it is possible to turn objections into opportunities. Investing in sales objection training will help improve sales and the company’s bottom line.

    Overcoming Objections Sales Training Course - Lesson 1
    Getting Started
    • Pre-Assignment Review
    • Action Plans and Evaluation
    		 Overcoming Objections Sales Training Course - Lesson 2
    Three Main Factors
    • Skepticism
    • Misunderstanding
    • Stalling
    Overcoming Objections Sales Training Course - Lesson 3
    Seeing Objections as Opportunities
    • Translating the Objection to a Question
    • Translating the Objection to a Reason to Buy
    • Case Study
    		 Overcoming Objections Sales Training Course - Lesson 4
    Getting to the Bottom
    • Asking Appropriate Questions
    • Common Objections
    • Basic Strategies
    • Case Study
    Overcoming Objections Sales Training Course - Lesson 5
    Finding a Point of Agreement
    • Outlining Features and Benefits
    • Identifying Your Unique Selling Position
    • Agreeing with the Objection to Make the Sale
    • Case Study
    		 Overcoming Objections Sales Training Course - Lesson 6
    Have the Client Answer Their Own Objection
    • Understand the Problem
    • Render It Unobjectionable
    • Case Study
    Overcoming Objections Sales Training Course - Lesson 7
    Deflating Objections
    • Bring up Common Objections First
    • The Inner Workings of Objections
    • Case Study
    		 Overcoming Objections Sales Training Course - Lesson 8
    Unvoiced Objections
    • How to Dig up the “Real Reason”
    • Bringing Their Objections to Light
    • Case Study
    Overcoming Objections Sales Training Course - Lesson 9
    The Five Steps
    • Expect Them
    • Welcome Them
    • Affirm Them
    • Complete Answers
    • Compensating
    		 Overcoming Objections Sales Training Course - Lesson 10
    Do's and Don'ts
    • Do's
    • Don’ts
    Overcoming Objections Sales Training Course - Lesson 11
    Sealing the Deal
    • Understanding When It’s Time to Close
    • Powerful Closing Techniques
    • The Power of Reassurance
    • Things to Remember
    		 Overcoming Objections Sales Training Course - Lesson 12
    Wrapping Up
    • Words from the Wise
    • Lessons Learned

  • In-House Training

    Clients and testimonials

    In-House training benefits:

    • Flexible length - sessions as short as 1-hour
    • Cost effective - great group pricing
    • Greatest impact in the shortest time
    • Excellent Team Building Opportunity
    • Certificate of Completion (always available in the App)
    • Comprehensive courseware as books (& available in the App)

    020 0333 0174

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    You can expect:

    Activities and discussion

    To Be Engaged All Day

    Activities and discussion for engaged learning all day.

    Real world trainer

    An outstanding trainer

    On average PDT trainers have 15 years industry experience 7 years training experience.

    Tailored training

    Focussed on you

    We always tailor activities and scenarios to be relevant to you.

    Refresher course

    Refresher Course $0

    In-House and Public Class participants are welcome to join a public class in the same topic for 12 months.

    Price coaching

    1/2 Price Coaching

    We all know the importance of reinforcement, so we'll come back within 90 days of the original course 1/2 price.

    Confidence of booking

    Acclaimed Provider

    The confidence of booking with an acclaimed multi national training company.

    eLearning and video

    Multi-modal Reinforcement

    Support, reinforcement & extension eLearning and videos in the App.

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Beyond the classroom, the orgmenta app from PD Training augments our instructor led courses by engaging learners before, during and after training.

The Learning impact is increased by providing a personalised and contextualised learning experience, followed by ongoing collaboration and reinforcement on demand.

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